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COVID-19 Resources

Donor Messaging

The CARES Act offers tax incentives to donors.  Download this handy sheet that explains the tax benefits.  If you’d like a Publisher version that you can easily tailor with your organization’s name, logo, and contact information, please contact us at

Looking for some creative inspiration for your donor letters, emails, and donation forms?  Thank you to TNPA community members who shared their work to inspire yours.

Donation Ad promoting CARES Act tax benefits for donors

Couch2Cure Ad

  • (Contact Liz Murphy, Beaconfire RED, with questions.)

Animal Welfare Organizations Share New Strategies

Town Hall Notes and Link to Recording

Howard University Alumni Association – emphasis on need due to economic downturn

Donation page      |     Email     |     Letter

  • (Contact Kathy Swayze, Impact Communications, with questions.)

DC Bar Pro Bono Center – framing a canceled fundraising event


  • (Contact Kathy Swayze, Impact Communications, with questions.)

Edgar Cayce’s A.R.E. – announcing a “crisis fund”


Recent TNPA Blog Posts

Remote work: Is it time for a cyber risk check-up?  (May 5)

COVID-19: How to help your fundraising graduate from good to great (April 29)

Talking with your board and senior leadership about COVID-19 (April 21)

Key CARES Act Provisions (updated April 23)

Nonprofit Mailers: Keep Calm and Send Mail (March 31)

One Household’s COVID-19 Donor Experience (March 23)

Navigating Our New Normal (March 20)

Other Resources

State Charity Registration Provisions with COVID-related changes (May 15), provided by NASCO

CARES Act 2-pager (updated April 23)

Paycheck Protection Program Loans FAQ’s (April 8)

Small Business Association’s FAQ’s for Faith-Based Organizations (April 3)

Affiliation Rules Applicable to SBA Paycheck Protection Program (April 3)

Shelter in Place Orders & Essential Business Designations, provided by TNPA legislative partner, FOCUS (updated routinely)

USPS Service Alerts (updated routinely)

USPS Industry Alert (March 23)


Register for our June 3 Roundtable, Covid-19 Grants:  Navigating the Opportunities.  There’s been a lot of chatter about grants to help nonprofits navigate the economic crisis caused by the COVID-19 pandemic — but where to begin?  John W. Hicks, CFRE, Principal and Founder of DLBHICKS LLC, and member of the faculty of Columbia University’s Master’s Degree in Nonprofit Management program, has been immersed in this topic for weeks now. He is working at ground level with charities who are creatively adapting programs and finding ways to make their mission newly relevant, and monitoring how grantmakers are approaching the funding decisions. Join John for this small roundtable Q&A discussion.  Lines will be open and you’re invited to bring your own questions and challenges for John’s on-the-spot tactical guidance.  Space is limited; registration is free.

Register for our June 9 Webinar, Re-opening Workplaces Safely — and Legally.  As states begin to lift stay-at-home orders, is your nonprofit organization ready to welcome employees back into a shared workspace?  Lisa M. Brauner, Head of Employment Law Practice at the law firm Perlman & Perlman LLP, will lead us through key considerations in creating a safe and careful plan and avoiding costly legal mistakes.

On-Demand Webinars & Podcasts

Watch Your Burning Questions, Answered: From acquisition to planned giving, what to say (and what not to say) to your donors during the global crisis. This webinar is hosted by TNPA with industry experts Jeff Schreifels, Senior Partner with Veritus Group; Robert Shakis, Director of Planned Giving Services with Veritus Group, and Nick Ellinger, Chief Brand Officer with Moore.  (April 16)

Watch From Cybersecurity to Insurance Recoveries: Legal & Practical Covid-19 Challenges for Nonprofits, a webinar hosted by TNPA and led by Jon Dartley, Attorney at Law with Perlman+Perlman LLP. (April 13)

On March 18, TNPA held an open Town Hall: Fundraising During Coronavirus.  Watch the recording, read the follow up Q&A, and review the polling results.

Watch Session 2 of Forging Forward, ONE HUNDRED’s virtual conference series, when Paul Clolery, Editor of NonProfit Times, and Shannon McCracken, CEO of TNPA, share their insights on nonprofit engagement as the reality of the pandemic fully hit. (March 27)

Listen to the Charity Navigator Town Hall: Philanthropy During COVID-19 Outbreak, a conversation among nonprofit leaders for a donor audience. (March 27)

Listen to Justin McCord, VP of SMarketing with RKD Group, and Shannon McCracken discuss nonprofit marketers’ early response to the crisis on this episode of Groupthinkers. (March 23)

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