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Webinars On Demand

For upcoming webinars and other programs, please visit our Events page.

More to give: Donor sentiment on 2020 year-end giving | October 13, 2020

The big question on every fundraiser’s mind today is: What will year-end giving look like? Rather than gaze into a crystal ball, we decided to go right to the source. We asked donors. In this webinar, The Nonprofit Alliance Foundation and RKD Group teamed up to present our in-depth research on donor sentiment. We also brought in three experts from nonprofit organizations to offer their thoughts on what to expect this December.

(Re)Launching Your Face-to-Face Program | October 5, 2020

Are you wondering what F2F looks like after a full pause? Are you looking to launch your first F2F program to fill funding and revenue gaps caused by Covid-19?  Three leading nonprofits made the decision to get back into the market in mid-2020. Learn why they decided “yes” and how they prepared their teams to be fundraising in-field. This program is an excellent resource for program managers and organizational decision-makers.

Leading by Example: Diversity, Equity, and Inclusion in the Nonprofit Sector | September 15, 2020

The Nonprofit Alliance hosts a c-suite armchair discussion about the transformational effect of diversifying an organization’s leadership team and leading with active accountability. Distinguished nonprofit leaders speak candidly of their own successes — and setbacks — in prioritizing diverse and inclusive values, emphasizing the critical importance of top-down value ownership and the responsibility to lead and mentor through senior management teams.

Forward Leading | June 29, 2020

A frank conversation about systemic racism and how to prioritize Diversity, Equity & Inclusion

Grant Seeking 2.0: Engaging Next Generation Foundation Board & Staff | February 26, 2020

Your organization is strategizing about attracting younger donors, engaging younger volunteers, and retaining younger staff. Have you considered the generation shift within foundation decision-makers? John Hicks, CFRE, takes us through a very easy-to-follow discussion of the new tactics and techniques nonprofit grant seekers should employ to recognize and respond to emerging foundation leaders and better position your nonprofit for funding consideration.

Nonprofit Risk Management in the #MeToo Era | January 25, 2020

Nonprofits are not immune from #MeToo cultures and sexual harassment vulnerability — in fact, NPO work environments may be especially at risk. What is the board’s role and responsibility? Human resources? How do volunteers factor in? Does your organization have a risk management game plan in place before a crisis occurs? Industry expert Lisa Brauner, Head of Perlman & Perlman LLP’s Employment Law practice, leads us through best practices — and consequences of not acting.

Test of the Month Series

Each month, we host a “snack size” 20-30 minute program, led by fundraising guru Nick Ellinger, featuring test case studies that can help spark new ideas for your own fundraising programs. Archived sessions are available here on demand. To participate live and share your own testing insights, register for the series and attend when you can.

Test of the Month | October 2021

This month, Nick shares a study on how corporate sponsorships impact individual giving (hint: you may want to treat your corporate development colleagues to a pumpkin latte). Then he dives into the topic he loves to hate: How can overhead positioning help or hurt donor response? Following up on a question last month, Nick also explains why Informed Delivery testing is so hard to do.

Test of the Month | September 2021

Special guest Ellena Fortner Newsom with CDR Fundraising Group joins this month to share a recent organization’s test of no-ask cultivation messages in email and the impact on donor giving to other appeals. Then Nick gives us a peek into the great direct marketing mystery: postal envelope open rates! And, bonus, this 20 minute snackable program also includes a quick take on cash register round-ups.

Test of the Month | August 2021

The element of a fundraising appeal that garners the most testing attention has to be the gift ask string, and that’s where we focus this month with a blitz of insights from various literature. There’s bound to be something new in here for novice and veteran fundraisers alike.

Test of the Month | July 2021

In a two-fer this month, we start by imagining … how might our donors respond if they were prompted to use their imagination? Then Nick examines a test of the ever-popular question, are people more highly motivated to give when it benefits others or themselves? This one is a cautionary tale because the answer isn’t as obvious as the researchers first reported.

Test of the Month | June 2021

We challenge you to a duel! Cats vs. dogs, vanilla vs. chocolate, mountains vs. beach … we all have a favorite. Find out what happens when we give our donors opportunities for expressive choice before, during, or after a donation.

Looking for more Test of the Month episodes?  Catch up on what you’ve missed.

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