Shannon McCracken

CEO

Shannon is the founding CEO of The Nonprofit Alliance and has been named to The NonProfit Times Power & Influence Top 50 for the last three years. She spent two years as Charity Navigator’s Chief Development Officer, facilitating communication with nonprofit organizations and increasing resources to ensure the successful implementation of a new strategic plan, and subsequently served on Charity Navigator’s board of directors. Shannon spent 17 years with Special Olympics International, most recently as Vice President of Donor Development. While at Special Olympics, she served as the DMA Nonprofit Federation Advisory Council Chair and Chair of the Ethics Committee. Shannon is a Certified Association Executive with a master’s in Nonprofit and Association Management. She serves on the Fundraising.AI Advisory Council and the Fundraising Effectiveness Project Steering Committee as Government Relations Chair.